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| Whitney Port |
Reality TV star Whitney Port is ditching "The City" and heading back to high school -- digitally, at least.
The designer of the eponymous Whitney Eve line is teaming up with teen accessories store Claire's for its latest digital push, dishing out style tips to prom-bound high schoolers.
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Starting today, teens visiting clairespromstyle.com will first be greeted with a 10-question quiz to discover their personal style profile, the results of which can be shared on Twitter, Facebook and over e-mail.
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They can then watch videos of Port offering tips and styling tricks related to their newly discovered fashion personas.
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| In A Show |
"These girls want to interact with one another and relate to a lifestyle like their own," said Richard Christiansen, founder and creative director of Chandelier Creative, which helped develop the initiative. "We took Claire's Web site to the next level and created a spontaneous and interactive environment that these girls cannot only log onto, but also relate to and discuss together in school the next day."
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| Picture Of Whitney Port |
Some of Port's biggest tips include wearing comfortable shoes and choosing an updo. "There is a lot of dancing, and it's no fun to be fussing with your hair all night," she told WWD.
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| Cute Whitney Port |
If she were given a prom-night do-over, the reality star said she would have gone "way more out of the box" than the gold beaded mini dress and simple jewelry she wore, maybe choosing a funkier cocktail dress.
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| Claire's Head To The Prom |
Although she doesn't exactly fit the retailer's target demographic, we'd listen to her advice over that of some of her co-stars (read: Heidi and Spencer) any day -- even after her gig hosting a Web-based reality show about Ken dolls.